I’m finding myself drawn and attracted to the actions of ‘older’ women. Perhaps it’s because I’ve now entered my 50’s, perhaps because I have many women friends a decade or more older women have cared for and mentored me, perhaps it’s (hopefully) wisdom gained through the years where you place value on deeper insights into life, on substance over shallow and on what matters. On Saturday night I had the great pleasure of hearing American blues singer-songwriter, musician, and activist, Bonnie Lynn Raitt who is touring Australia currently. Sassy, smart, passionate, she had us in her hand with her silky smooth voice and command of her guitars. She is 67.
It caused me to reflect further on this piece by Lori Day, an educational psychologist, author, consultant and parenting coach in the US. It sparked huge interest when I shared it on my Facebook pages. So many women related. Some urged their daughters to read it. Lori writes:
‘Ageism is a life-altering injustice affecting women in ways that are different than the effects on men — different in age of onset and degree and personal consequence. If we continue to be erased in the second half of our lives, we will remain stuck in a perpetual cycle of conflating youth with greater social relevance in the first half of our lives, and the patriarchal axiom that women are only valuable when they are young, hot and fertile will continue unchallenged’.
Aging while female is not your worst nightmare
by LORI DAY
I’m going to tell you a story that is so common and so troubling it is effectively split off from the emotional lives of young women, tucked away into whatever neural recesses exist for the purpose of shelving information that feels irrelevant yet distantly threatening. I wonder if young women will read this? The irony is that they probably won’t, and the silently nodding heads will be ones that are graying, like mine.
After passing out of childhood and into puberty, I, like most women, entered a three-decade phase of my life that included an adolescence and young adulthood that was peppered with the sexual harassment, sexism in the workplace, mommy wars, pay gaps, and gendered put-downs that few females escape. It was a huge chunk of time. The issues feminism took up during those years were critical, and they continue to be. I am grateful to all of the women and men who fought and continue to fight for women’s equality, reproductive rights, and freedom from violence and harassment. It is brave and necessary work.
But then something happened, and if not for the mirrors in my house, I would be very confused about what changed and why. Young women, you’ll experience this too, some day. You’ll catch your reflection and your breath at the same time and be abruptly reminded that your exterior no longer matches how you feel inside, and that it now undermines the power of your voice, the voice that took decades to build up. I was talking about this to a friend recently who is 50, one year younger than I am. She said, “Oh wow. I remember my grandmother telling me the exact same thing about being shocked by her reflection in the mirror because she still felt like a young woman inside, and she was 80.” So this probably will not end for me, nor for any of us given the gift of not dying young. It bears remembering.
Men do not catcall me anymore, and I’m happy to have aged out of that, although some of my friends are not. My daughter is grown, so the mommy wars rage on without me. I’m now happy to be self-employed—an escape hatch from workplace sexism that is not available to all women, and one that I fully appreciate. I charge what I want as a consultant and will never again stumble across information at the office that a male co-worker who is younger, less educated and less experienced than me makes more money than me simply because he belongs to the penis-owning gender. I am not free of the physical and sexual dangers all women live with, but they have receded somewhat for me at this stage of my life.
All of this liberation, however, is not entirely freeing. I have simply been transported into the next phase of sexism that comes with middle age, and it’s a dramatic change well illustrated metaphorically by the female body that is ogled and objectified transforming into the female body that is invisible. If the loudest and most heralded voices of contemporary feminism most often belong to the youngest and most sexually appealing women, is this not a hypocritical replication within feminism of what happens in our patriarchal society at large?
I’m looking at perhaps three more decades of my life that will be shaped to some degree by not only misogyny, but by the intersection of misogyny and ageism. That’s a whole bunch of years I never gave the slightest thought to when I was younger. No older woman ever demanded that I think about the fact that it would eventually happen to me. No one asked that I care about it, respond to it, and recognize the unfairness of what can sometimes feel like a one-way feminist street. I temporarily stopped the oncoming freight train of ageism right in its tracks with my indifference, like everyone else my age did. Even in my late-30’s, middle age seemed light years away. I did not read articles like this. They were not about me.
When I recall how I thought about middle-aged and older women when I was younger, I realize I bought into American stereotypes and did so mindlessly. I ascribed to older women a lack of relevance and an inability to contribute meaningfully to a world and a dialogue that was no longer “theirs,” as if ownership of culture rationally belongs to any particular age group over others. My ideas came from where? Television? Movies? Magazines? How silly.
Must this lesson only be learned woman by woman, with the passage of time, and not by the perspicacious use of ones eyes and ears? Because women like me are writing and talking. Trees in the forest are falling. I ask that young women hear. Elective deafness will not stop the train. It will keep rolling down the track, silently and dispassionately. It always arrives.
For me, aging as a woman in America is less about injustices done to me than it is about a subtle undermining of my place within this society and a not-so-subtle disrespect that pops up more with each passing year. For example, if I condemn pornography as systemically damaging to women, it is my age that provokes my labeling as a prude and a pearl-clutcher. It cannot be that I base my opinion on studies and statistics and the understanding that feminism is a movement—one that supports the liberation of all women, not to be confused with individual women who choose to reduce their identities to the sexual uses and abuses of their bodies, calling that empowerment. My age sets me up for a kind of disdain only partially experienced by younger women with the same views. The wisdom that comes with age has little value to anyone but those possessing it, because wisdom is another word for old, and old is what no one wants to be.
I don’t know what the answer is, but I can tell you what it isn’t, at least for me. It isn’t to try to look or act younger. It isn’t to write blog posts about how hot/thin/beautiful/sexy middle-aged women are. They are, but wasting my written voice on championing shallow efforts at continued conformity to what is expected of women in a patriarchal society does not feel productive. It is an insidious capitulation. It entices women my age to trade away opportunities to weigh in on important matters for a chance to be among the “seen” again. I won’t play a game I despise, and that I did not create and cannot win.
To be an aging woman in America is to be constantly bombarded by imagery and media that distance your younger feminist sisters from you, because the idea of no longer resembling those youthful images of femininity and becoming invisible terrifies them. I look like a typical 51-year-old, and it is just bizarre realizing that my appearance is something many young women dread.
Ageism is a life-altering injustice affecting women in ways that are different than the effects on men — different in age of onset and degree and personal consequence. If we continue to be erased in the second half of our lives, we will remain stuck in a perpetual cycle of conflating youth with greater social relevance in the first half of our lives, and the patriarchal axiom that women are only valuable when they are young, hot and fertile will continue unchallenged.
Let’s stick together. Let’s make a conscious effort to stop putting down older women to set oneself apart from them and from an inevitable form of bigotry that cannot presently be escaped. Whatever you think of Madonna at 56, or Jamie Lee Curtis at 56, let’s acknowledge that most of us will one day be 56, if we aren’t already, and we’ll want to define for ourselves what that means.
Surely it will involve relevance and influence, whether we are singers, actors, writers, activists, or any other identity we have chosen and loved. As feminists we are stronger together than apart—women of all races, of all gender expressions, of all sexual orientations, of all socioeconomic classes, of all religions, of all ethnicities, and yes, of all ages, too.
Collective Shout welcomes new laws: calls for other states for follow QLD lead
We at Collective Shout have been protesting Wicked Camper’s misogynist, sexist, violent and rapey car slogans for almost nine years. At a time when we are ‘Counting Dead Women’ here and globally, the boys at Wicked come up with slogans like this:
So naturally we welcome the Queensland Parliament’s passage of laws against offensive slogans last night. This is the first action of its kind by any parliament. It recognises that attitudes shape behaviours. If you sexualise and objectify women and girls in these ways, there are outcomes in the real world. What is needed now is for all states to follow Queensland’s lead. Without this, a vehicle registered in NSW which is covered in offensive slogans can cross the border into Queensland and not be subject to QLD laws. And, after that, a complete overhaul of our advertising standards self-regulatory system. Advertiser’s code of ethics don’t even include ‘objectification’, and ads don’t have to comply with our anti-discrimination laws. There are no fines or penalties for non compliance with an Advertising Standards Board ruling and no powers of enforcement – which is why the QLD Government has had to act at all. If legislators want to get serious about addressing the way women are reduced to sexual objects and how violence against women is legitimized in advertising and marketing, they need to acknowledge that self-regulation has failed. As we wrote in this submission to a NSW Parliamentary last year: ”Despite a number of state and federal inquiries demonstrating the need for systemic reform, media classification and self-regulatory schemes have failed to halt or even slow the proliferation of imagery and messaging through electronic, print and social media and marketing that demeans women, reduces them to sexual objects, fosters a culture which condones sexual violence, and pressures young girls to act in prematurely sexual ways”.
Minister for Main Roads, Road Safety and Ports and Minister for Energy, Biofuels and Water Supply
The Honourable Mark Bailey
Tuesday, February 14, 2017
Vile vans vilify no more – it’s the law
Commercial operators who refuse to remove offensive slogans from their vehicles will have their registrations cancelled under new laws coming into force next month.
Main Roads and Road Safety Minister Mark Bailey said legislative changes passed with bipartisan support by the Parliament tonight on the second anniversary of the Palaszczuk Government, showed the government had listened and acted on long-standing community concerns about inappropriate advertising on vehicles.
“With this legislation, vehicles registered in Queensland displaying sexist, obscene or otherwise offensive advertising may face having their registration cancelled,” Mr Bailey said.
“These plans were announced in July last year and were supported by RACQ, Advertising Standards Bureau (ASB) and the peak advertising industry body, the Australian Association of National Advertisers.
“This strikes the right balance between firm and fair – if the Advertising Standards Board (the Board) determines that an ad on a Queensland registered vehicle needs to be removed or modified, the registration holder will have a chance to make those changes.
“If those changes aren’t made, the registration of the offending vehicle will be cancelled, simple as that.
“Rather than ignore Board determinations, as has sometimes been the case in the past, registered operators now have a good reason to make the required changes and fall in line with community expectations.”
Attorney-General and Minister for Justice Yvette D’Ath said the Palaszczuk Government had acted on community concerns.
“Many people across the community have been concerned for some time about the derogatory, sexist and outright offensive slogans and cartoons on the side of some commercial Queensland vehicles but previous governments have put this in the too-hard basket,” Mrs D’Ath said.
“The Palaszczuk Government is leading the country in taking action on this issue and we’re working closely with other states and territories to promote a nationally consistent approach to vehicle registration laws on this issue.”
Mr Bailey added that after three years of inaction by the Newman-Nicholls government with their record majority, the Palaszczuk Government has passed this legislation on its second anniversary in government.
The Transport Operations (Road Use Management) (Offensive Advertising) Amendment Bill 2016 came about after extensive co-operation between the Department of Justice and the Attorney-General, the Department of Transport and Main Roads, and the ASB.
The new laws are expected to be in force by 31 March 2017.
QLD and TAS say Wicked in breach of anti-discrimination laws
My colleagues and I have been speaking out against Wicked Campers for around eight years. It’s taken a long time to build momentum. But now, at least, we are getting some traction at state level with the Queensland Government condemning the camper van company, and more recently, the Tasmanian Government also going public with its concerns. Let’s hope other States will follow and we will soon see a nation-wide ban.
Wicked campers must pull vile slogans or get off the road
Palaszczuk government moves to curb offensive advertising slogans
The Palaszczuk Government has moved to get offensive slogans on vehicles removed from Queensland roads.
Attorney-General Yvette D’Ath said the plan to get sexist, misogynistic or otherwise clearly inappropriate messages off Queensland roads comes after extensive co-operation between the Department of Justice and the Attorney-General, the Department of Transport and Main Roads, and the Advertising Standards Bureau.
“Under the new arrangements, commercial vehicle registration holders who fail to comply with determinations by the Advertising Standards Bureau will face the prospect of having the registration of offending vehicles cancelled,” said Mrs D’Ath.
“I understand clearly the level of community concern about the vulgar, crass and offensive slogans that have been displayed on some commercial vehicles in Queensland and other parts of Australia.
“They have been the subject of frequent complaints to the Advertising Standards Board.
“When the ASB has deemed those slogans to be offensive, the typical response from the holders of those commercial vehicle registrations has been deafening silence.
“Now, if they refuse to remove the offensive slogans, their vehicles will be off the road.”
Mrs D’Ath said targeting the issue through commercial vehicle registrations provided an innovative solution to what has been a difficult problem for governments in Australia and overseas.
“The owners of these vehicles are in business, and some may see the offence and outrage they cause as a form of free publicity,” she said.
“Now, they have a strong financial incentive to comply with the ASB, because if they don’t, their vehicles will be unregistered, off the road, and unable to generate revenue.
“Should they attempt to relocate their businesses interstate, I would encourage other jurisdictions to consider similar laws so that these offensive slogans cannot continue to be displayed.
“This is a solution that imposes minimal additional regulatory burden.
“I believe this is the first time any government in Australia has taken action of this kind, and I want to thank Main Roads Minister Mark Bailey and his Department as well as ASB CEO Fiona Jolly and the Advertising Standards Board for their co-operation and diligence in enabling us to arrive at this solution.
“I would also like to thank members of the community, community organisations and my parliamentary colleagues, who have all voiced their concerns over this issue.”
Mrs D’Ath said it is important to note the vast majority of advertising and advertisers comply with decisions of the ASB.
“I will continue to work closely with Minister Bailey and would hope legislation can be brought before the parliament by the end of this year,” she said.
“In the meantime, I would encourage the owners of these commercial vehicle registrations to see the writing on the wall – and get this offensive writing off their vehicles.”
Like many in the community, the Hodgman Liberal Government is very concerned about some slogans on interstate-registered campervans operating under the Wicked Campers brand.
As previously advised, I have spoken with the Anti-Discrimination Commissioner on this issue, and she has confirmed the owners of these vehicles, and possibly even the drivers, are likely in breach of a number of provisions of the Anti-Discrimination Act 1998 (Tasmania), particularly relating to incitement to unlawful conduct.
As a Government we have encouraged concerned Tasmanians to contact Equal Opportunity Tasmania to discuss the process for lodging a complaint.
In the meantime, I have been investigating possible regulatory or legislative options to stop these vile, sexist and misogynistic vans from operating in Tasmania.
Under the current law, these offensive vans which are Queensland registered, can spend up to three months in Tasmania.
The Tasmanian Government supports any action by the Queensland Government which would see these vans taken off the road and if there were any attempt by the company to register vans in Tasmania, the Hodgman Government would consider taking similar action.
Attempt to silence critics fails: trends on twitter
So there I was relaxing on the couch under two blankets wearing two pairs of socks and my puffy jacket, with a block of chocolate and LSD* beside me, unwinding to the Chaser’s Election Desk on ABC TV Wednesday night. Suddenly, I see what looks like classic Wicked vans with standard sexist decals painted on them. There’s the Chaser girls, with the van….and look, there’s Mr free-speech-down-with-the-nanny-state Liberal Democrats Senator David Leyonhjelm getting angry with them. Why? Because the slogans are targeted at him, rather than at women. Leyonhjelm has come out in support of Wicked Campers describing them as “fun” and opposed only by wowsers, hippies and feminists. Chaser give him a taste of his own medicine. The Senator tells them to ‘F-off’ and threatens to call the police. You can see the video here:
Collective Shout, which I helped to get off the ground, has a long history opposing Wicked Campers and its misogynist, sexist, rapey car slogans. You can read examples of our actions here. So I commended the Chaser team for going after Leyonhjelm. After he tweeted his anger about Chaser’s antics outside their home, I tweeted this:
Then things got really interesting. @DavidLeyonhjelm didn’t take too well to my tweets. Here’s how he responded.
Then Twitter went nuts.
Who would have thought I would trend above ‘Swimwear’. Even Bill and Malcom were left behind.
Here’s how ABC News told the story:
After becoming the butt of a Chaser joke for his support of Wicked Campers’ controversial slogans, Senator David Leyonhjelm has lashed out at a women’s rights activist, telling her to STFU (shut the f*** up) on Twitter.
The Liberal Democrats senator had said slogans on the vans like “A wife: an attachment you screw on the bed to get the housework done” are freedom of speech and “you need to be a particularly wowserish type of person to not find them funny”.
Satirical comedy group The Chaser this week approached Mr Leyonhjelm with vans covered in personalised slogans including “The best thing about oral sex from David Leyonhjelm — 5 minutes of silence” for a skit.
Senator Leyonhjelm reacted by telling the crew to “f*** off”.
On Thursday he tweeted author and women’s rights activist Melinda Tankard Reist to “STFU” in response to her post about his views on the vans, in a move she said was “surprising” from a political leader.
“I’m used to abuse … but when it comes from someone in high office, someone who is a representative of the people, a civic leader, that is a little bit more surprising,” she told the ABC.
“This is what passes for political discourse now in the country, is telling women like me to ‘shut the f*** up’.”
She said it was ironic he was the “greatest defender of freedom of speech”, but when it involved him, as The Chaser skit did, he was “threatening to call the police”.
Senator Leyonhjelm told the ABC: “Twitter is not a debating chamber, so this language was entirely appropriate for the medium. Standing up to authoritarians is my job, so it certainly won’t hinder my chances of re-election.”
He said while he had “no problems” with The Chaser commenting on his policies, it had crossed the line.
“The Chaser came to my house, did not identify themselves, displayed homophobic slogans in my street, and alarmed my wife.
“I also thought they were intending to enter my property, which is why I told them I would call the police.”
Ms Tankard Reist helped establish the Collective Shout campaign which she says has led the charge to ban the Wicked Camper slogans.
“Attitudes shape behaviour and when you engage in sexism and misogyny, and sexualise women and girls, it has outcomes in the real world,” she said.
“We don’t need political leaders who think that violence against women and misogyny is funny.”
We don’t need any more men justifying rapey car slogans. We don’t need any more men laughing at images and messages which reduce women to objects and playthings. And we certainly don’t need men who tell women to ‘Shut the F—k Up’ holding positions of power in public office up there on the hill. Let’s hope he’s no longer there after Sunday.
The Para Hills West Soccer Club in Adelaide seems to have missed the memo.
By Coralie Alison
With a new focus on objectification of women, abuse, violence, sexism and misogyny, Para Hills West decides not only to host a ‘Men’s Night’ fundraiser – but advertise it at the club for all the junior boys to see.
Para Hills West is making sure boys learn early about what women are good for. It seems to have ignored amateur soccer’s own code of conduct.
Boys may wonder if their dads and coaches who they look up to, will take up the invite. (it’s just lads banding together to show their support for the club right?)
Not only does its display contribute to a culture that treats women as objects but it also normalises a behaviour that contributes to violence against women.
Sporting clubs have to work hard to turn the tide in sexist attitudes towards women. The culture of sexism in men’s sport is deeply entrenched. For this reason the AFL players association has partnered with The Line, an initiative under the National Plan to Reduce Violence against Women and their Children 2010 – 2022, delivered by Our Watch to combat sexism and promote respectful relationships.
Our Watch explain in their submission to the Inquiry into Domestic Violence and Gender Inequality that:
“Sexist and stereotypical ideas about masculinity and femininity may increase the probability of violence against women because they… can cast women as targets for exploitation, based on the idea that women are ‘naturally’ passive and submissive, combined with objectified and sexualised identities….”
Make the link, a Gippsland Women’s Health initiative, states on their website that:
“Violence against women is based upon a foundation of unequal power between men and women, something that has been embedded historically in our society and in our relationships. We see this imbalance acted out in many ways, even today. It is in the jokes we tell, the language we use and in the way that men and women are represented in all types of media. ”
We no longer subscribe to the old phrase ‘boys will be boys’. Our boys deserve better than that. Schools across the country are rolling out respectful relationship programs to help young people to have healthy, respectful and equitable relationships and address gender based violence. The actions of this club undermine these efforts.
It also makes women and girls feel excluded. What message does this event send to the women and girls involved in the club? We know that hyper-sexualised representations of women in advertising are directly associated with a range of consequences for girls, including higher levels of body dissatisfaction, greater self-objectification, eating disorders, and even self harm. These factors will not lead girls to participate in sport themselves but rather avoid it.
“Respect the rights, dignity and worth of every person, regardless of their gender, ability, cultural background or religion”
Women already face sexism in sport. This culture of sexism breeds in clubs that facilitate events such as this. How can we create an environment that is welcoming for all when sexually objectifying posters are plastered around the venue?
The sexualisation and objectification of women is the wallpaper of society, from billboards, to magazines, to music videos. This fundraiser means the club is endorsing this treatment of women. The club has an opportunity now to send a strong message to the community that this type of treatment of women is not okay.
Surely there are alternative avenues for sporting clubs to fundraise in ways that are respectful to all people in the community. The Para Hills West Soccer Club has a long history. Does the club now want to add sexism to that history?
Rape victim Katrina Keshishian says she ‘couldn’t believe my eyes’ when she read about a ‘simulated’ rape project
MTR comments on Melbourne artist who filmed her ‘rape’ for art installation
Australian writer and advocate for women, Melinda Tankard Reist, told news.com.au the project is “commendable” but “misguided”.
“She humanises this appalling human rights violation by turning some impersonal statistic into a real human face — it’s hard not to humanise her when you are staring into her face for three minutes,” she said.
“But I have some concerns and feel the project was misguided. Rape survivors may well ask: ‘What woman orchestrates and choreographs her own rape for an art installation? Is any art project really worth physical and emotional injury and life-long trauma?’”
She said the fact that she orchestrated and planned it also is not realistic.
“As a side question, if she had a camera that was visible could the man have considered it ‘consensual’ and acting out a fantasy? Also how would this be perceived if she ever wanted to press charges? It’s hard enough already for women who were raped not only to report but to see justice.”
She said the project has the “potential to reinforce the myth” of stranger rape.
“This kind of rape plays into rape myth that rape is when a stranger attacks you. By setting it up this way, inviting a stranger into her home, it plays into myths that women fantasise about being raped.”
Governments and regulatory bodies continue to ignore the culture drivers fueling sexist attitudes and behaviours
This week we’ve had big name global clothing companies General Pants, Calvin Klein and Queensland fast food eatery, Burger Urge, in our sights. GP and CK are repeat offenders. It’s the first time this slimy burger chain has come to our attention. The only urge we now have is to expose the lot of you for your sexism and women hatred.
This time they have released a video and poster campaign called “Fit in” to advertise their new denim range.
What is most obvious from the in-store posters and the accompanying video is the way the women in particular are sexualised (one is even topless) while the men appear mostly fully clothed.
What makes matters more unbelievable is that General Pants recently partnered with White Ribbon selling ribbons and wristbands in-store and online to raise funds for the anti-violence campaign. This is ironic considering objectification of women, sexist jokes and language are all contributing factors to violence against women… Read full article and take action here
General Pants seems to think it can white wash its sexism by flogging a few white ribbons
I’ve seen some pathetic responses from corporates in my time. This would have to be in the top five.
This doesn’t even make sense. It won’t happen in future by you stand by it? Have you thought of taking up a course in ‘Logic for Dummies’?
If you want to be inclusive why not stop objectifying half of humanity?
Trying to capitalize on its relationship with White Ribbon, General Sexism, sorry, General Pants, issued another statement Friday. Nice try, but you’re still not excused. And this is hardly a ‘singular’ example. You have an entire culture of sexism shown through repeated sexual exploitation of women which we’ve been documenting since our formation.
White Ribbon needs to take a strong stand and dump General Pants as a partner. As my colleague and Collective Shout’s director of operations Coralie Alison pointed out, the anti-violence organisation expressed concern about General Pants late last year.
General Pants can’t white wash its sexism by flogging a few white ribbons.
Calvin Klein’s Sexist Billboard – Men Make Money, Women Seduce
It’s 2016. Yet companies all over the world continue to push the toxic message that women are only valued for their sex appeal. We’ve spoken out about Calvin Klein before for their ‘gang rape’ billboards which thankfully at the time were ordered to be removed after complaints to the Advertising Standards Board.
Now they have come out with this:
The text accompanying the image of the woman says “I seduce in #mycalvins” and the text accompanying the man says “I make money in #mycalvins” suggesting that while men can be successful in business women are only there for their sex appeal. There is an obvious contrast between the way the two images are styled and posed.
One successful businesswoman, Heidi Zak, who is a CEO of ThirdLove, the company she founded, saw the Billboard and decided she was going to do something about it….Read full article and take action here.
Burger Urge Delivers Sexism
Brisbane-based restaurant chain Burger Urge says “We Deliver!” It sure does – delivering sexism with this new ad campaign. A woman, spread legged and reclining as though giving birth, delivers a big juicy hamburger into the hands of a waiting man. Mocking the profound act of birthing a child, the woman is treated as a piece of meat delivering meat.
This is one of the most sexist burger ads we’ve ever seen. And unfortunately there have been a few…
Collective Shout founder Melinda Tankard Reist says that this is just one more example of the “sexist, backward, misogynist advertising” that we are being confronted with every day.
“You wonder if these companies realise it’s the 21st century,” she says.
“We’ve all had enough of this, we’re not buying it, we think women should be treated as women not as objects.”
Tankard Reist notes that the Burger Urge ad is just one of a barrage of sexist ads that have become the wallpaper of our society.
“The cumulative effect of this sort of sexism creates and contributes to sexist and misogynist attitudes which in turn create sexist behaviour that ultimately hurts women and girls,” she says. Read full article here.
Let Burger Urge know what you think of them on their FB page. And urge your friends to do the same.
Or call their QLD outlets: (07) 3254 1655, (07) 3844 8777, (07) 3839 2187 and ask to speak to management.
Thousands of people have joined a group calling for the boycott of Wicked Campers after a Byron Bay man was threatened with prosecution because he sprayed over an obscene slogan on the back of one of the company’s vehicles.
The company’s vans with their lurid spraypainted slogans, some even promoting, if not inciting rape, are popular with young tourists travelling around the northern rivers.
Byron shire grandfather Paul McCarthy told media he had a ‘brain snap’ when he saw the slogan ‘A b..w job a day beats an apple’ on the back of a Wicked Camper vehicle recently and spray-painted over the offending word (blow).
There’s a new petition calling on the QLD Attorney-General to take action. Please support it.
But the male CEO of the fashion label suggests the ads are sexist towards men – we’re #notbuyingit
Fashion label Suit Supply has a history of using sexist and objectifying images of women to promotes its menswear range. In an article published at the Huffington Post, CEO of Suit Supply, Fokke de Jong, denied that the ads are sexist towards women stating “if you want to read any form of sexism in here than it has to be towards men.”
Images for the ad campaign depict “doll sized” men wedged between breasts and lips, pulling down bikini bottoms, tugging at zips and directing a stream of water from a hose into a woman’s mouth. Scroll down to view campaign ad images.
Collective Shout’s Caitlin Roper disputed the idea that using larger than life images of women’s bodies as props to be manipulated or back drops for men’s recreation gives women “the upper hand.”
“The notion that this ad could be an example of ‘reverse sexism’ or sexism against men, as they’ve alleged, is naive at best,” she told HuffPost UK.
“Sexism – social, political and economic inequality on a structural level – isn’t something that can be counteracted by superimposing tiny men onto women’s semi-naked bodies to sell menswear.
“It’s no accident the women are hyper sexualised and posed in subordinate and ridiculous poses while the men are fully clothed, posed with dignity and strength.”
Roper added that she’s disappointed by the campaign, but not surprised by it, as Suit Supply has a “history of sexually exploitative advertising”.
“They think they are being edgy and subversive but they are merely upholding the (sexist) status quo depicting women as passive sexual objects to sell clothing for men,” she said.
“When companies feel the need to resort to such blatant sexism to flog their products you have to really question how little confidence they have in the quality of their products.”
UltraTune opted to screen their ads during the Australian Open while families were watching the tennis. You can read about them in our earlier blog post here.
We encouraged people to lodge a complaint with the Advertising Standards Board – some did so for the very first time. Yesterday we heard the news that the Advertising Standards Board had upheld the complaints against UltraTune’s ad.
The Advertising Standards Board’s response said:
The Board noted that the intent of the advertisement is to depict two women unexpectedly breaking down – with the advertiser suggesting that regular services from Ultratune will prevent such an ‘unexpected situation.’ The Board accepted that the intent of the advertisement is to show an unrealistic situation. However the Board considered that the women are depicted as unintelligent in the way in which they sit passively, with blank faces, in the car on the train tracks and also in the way they appear to not notice the oncoming train. This behaviour, in the Board’s view, makes the women appear unintelligent and presents them in a stereotypical helpless female situation.
In the Board’s view, the depiction of the women’s reaction to their situation is a negative depiction of women and does amount to vilification of women. The Board considered that the advertisement did portray or depict material in a way which discriminates against or vilifies a person or section of the community on account of gender and determined that the advertisement did breach Section 2.1 of the Code.
UltraTune responded saying they “intend to seek an independent review of the Board’s decision” and “vigorously dispute these findings”. UltraTune executive Chairman Sean Buckley still has the ad available on his YouTube channel at the time of writing.
UltraTune’s refusal to comply with the ASB ruling raises some serious questions about the effectiveness of ad industry self-regulation. The ASB has no power to compel advertisers to abide by its rulings, nor are there any penalties for advertisers who refuse to do so. Companies who have failed to act in line with ASB rulings in the past include Aussie Boat Loans, Wicked Campervansand more recently sex shop Honey Birdette, who posted on their Facebook page ”Nobody tells Honey Birdette to take down her signage!”
It is clear that industry self regulation is not working.
Yesterday, American “pick-up” artist and “executive dating coach” Jeff (Jeffy) Allen had his Australian visa revoked by Immigration Minister Peter Dutton.
Allen’s tour – part of a Real Social Dynamics (RSD) global roadshow – was billed as “Meet Jeffy.”
Those concerned about rising rates of violence against women and the callous mistreatment of young women and girls, reflected in groping, street harassment, unwanted sexual demands and all the other manifestations of everyday sexism, decided the only “meeting” Jeffy should get was with fierce opposition.
When Julien Blanc – the big name RSD instructor – known for his choking-girls-around-the-world hashtag – came to Australia in 2014, he didn’t last long. A massive campaign (#takedownjulienblanc) saw him booted out of the country. A number of other countries also refused to let him in.
But then Blanc’s side-kick, Jeffy Allen, arrived to finish what Blanc had started.
Questions of due diligence must surely be raised: how did a man who was in breach of our character tests get in? (Many women see the activities of RSD as warranting the same approach as accorded to terrorists.)
The tour was originally slated to make its way to Melbourne, Sydney, Adelaide and Brisbane over the coming months. However, due to pressure from activists – including a 67,000 signature-strong Change.org petition and getting Vibe hotels to cancel two bookings (RSD misled the hotel by using a different name) – tour dates are now off the RSD website.
Allen fled the country before the retrospective visa cancellation, but not before he had passed on RSD’s toxic teachings at one Sydney “boot camp” last Thursday. The image of these men in this Sydney hotel room being taught the art of seduction by Allen, was taken by a young man by the name of Josh.
Pictures of Josh on his Instagram profile show he is young, most likely not out of his teens. Josh is just starting to make his way in the world. He’s learning about masculinity and sexuality and women and how he should treat them. His tutoring now includes the L.A dating company – billed as the world’s biggest dating hub for men – which evangelizes men with the ideology that men are “beasts” and women are “whores.”
Josh, along with other young men like him, were indoctrinated into the world of the dominant RSD alpha male. Allen drives a van – which he fondly calls his “rape van” – for picking up women. Decals representing women are glued on the van door for every “whore” he’s bedded in it. (You can see him talk about it in a video here, along with other video evidence of the raw contempt for the right of women to be treated as something other than a live “f–k doll” – including Julien Blanc’s infamous routine of grabbing the heads of random Japanese women on the street and shoving them into his crotch).
In RSD “boot camps,” men dominate and women must be made to submit.
All this at a time when there is more focus on the need to address violence against women; when we have come up with a National Plan of Action to Address Violence Against Women; when our Prime Minister says violence begins with disrespect. It is remarkable to me that, in the current climate, the RSD cult-leaders are allowed in the country in the first place.
These snake oil salesmen cannot help boys like Josh develop healthy respect-based relationships with women. He won’t learn how simply to enjoy a woman’s company, her conversation, her friendship. He won’t learn about care, empathy, how to give and receive love. He will learn how to get into her pants then add her to his total score. Such conquests are marks on the virtual bed-heads of RSD’s online forums.
RSD doesn’t bring men and women together – it breeds suspicion. For many women, who experience harassment and unwanted attention from men almost daily, RSD will only make them more suspicious about male intentions. In this environment, every man comes to be seen as a potential pick-up artist.
Fortunately there are men speaking out. Dr Matthew Berryman helped lead the charge against Julien Blanc in the 2014 campaign. He too is tired of the limited and increasingly toxic messages we send men and boys about masculinity. I asked him why he got involved:
“If you think that being a creep and/or actually abusive to women in order to sleep with them is a good idea, then you are not only being unnecessarily disrespectful to others, you’re actually missing out on having an actual, meaningful relationship, with all the rewards it brings.
“The tactics adopted by Real Social Dynamics and other ‘pick up agencies’ are not only harmful to women, they harm the ability of all men to be taken seriously as actual, decent people (and it’s that that will help you meet women and form relationships). Men need to have a healthy approach to themselves and to others. To do otherwise diminishes us all.”
Another, of course, is Matthew Jowett, who initiated the Change.org petition against Blanc. When I asked him why he did it, the 29-year-old IT worker replied:
“Being raised by a single mother and living with a father who was abusive to his spouses, and seeing my sister be abused by successive partners all also shaped an interest in opposing domestic violence and supporting women’s rights. But most fundamentally it comes down to my very strong desire to equality, which I think grew from the seed my mother planted with the often repeated axiom ‘treat others how you’d like them to treat you’. It seems painfully obvious to me that the only way to achieve a society with any real measure of equality is from a culture where everyone is valued and where respect for others is a central pillar.”
Let’s hope that Josh and other young men like him are persuaded by this philosophy and these examples, rather than by RSD’s warped view of women.
The group is renowned for lying to avoid consequences (surprise fkn surprise, right), so many were concerned that they were still conducting their seminars in secret.
However, today, author Melinda Tankard-Reist sent a tweet to Vibe Hotels, who were hosting the seminars. They responded saying that the functions were booked under a false name, and they had cancelled all of RSD’s events.
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